BAD Marketing Podcast with Eddie Maalouf | Listen to Podcasts On Demand Free | TuneIn (2024)

BAD Marketing Podcast with Eddie Maalouf | Listen to Podcasts On Demand Free | TuneIn (1)

Eddie Maalouf, founder of BAD Marketing (Formerly 4Media Marketing) takes you behind the scenes of his digital marketing agency, and has amazing conversations with some of the biggest names in the e-commerce and the marketing world.

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Location:

United States

Genres:

Description:

Eddie Maalouf, founder of BAD Marketing (Formerly 4Media Marketing) takes you behind the scenes of his digital marketing agency, and has amazing conversations with some of the biggest names in the e-commerce and the marketing world.

Language:

English

Episodes

Ask host to enable sharing for playback control57: Behind The Scenes Of Iman Ghadzi's 8-Figure Business - Paul Daley5/8/2024

Paul Daley (Former CEO @ Educate) joins us to share his compelling journey from agency owner to CEO of Iman Ghazi's 8-figure business. In this candid discussion, Paul opens up about the highs and lows of his career, including the tough lessons learned from running and selling his first agency. He highlights the critical importance of company culture and the impact of financial focus on business sustainability.Paul also offers insights into his role in shaping a successful team and driving profitability over mere revenue growth. His story is not just about overcoming business challenges but also about the strategic shifts that can define a company's success. Tune in for some straightforward advice from a seasoned entrepreneur.FOLLOW PAUL:Instagram: https://www.instagram.com/pauldaley/LinkedIn: https://www.linkedin.com/in/pauljdaley/TIMESTAMPS:0:00 - Introduction and Welcoming Paul1:19 - How did you get into the agency space?2:38 - Why would you leave a $100k/mo agency?6:00 - Having a “sellable business”12:31 - Moving to Joel Kaplan’s team14:49 - Lessons from Joel’s Operational Style17:16 - Sales Manager > COO > CEO, what were your responsibilities?20:34 - CEO vs COO and how they’re different25:25 - What did you learn from Iman?29:18 - Eddie vs Paul on core values & mission statement39:00 - Let’s dig into the acquisition info side…44:35 - What happens in the sales funnel? + Sales resistance49:42 - Top 3 things people need to do in the info product space01:04:38 - What’s next for Paul?01:08:54 - Fortune Cookie Advice + Closing QuestionsWe rebranded our marketing agency from 4Media to BAD Marketing. If you would like to work with us, please apply at: https://www.badmarketing.comFOLLOW BAD Marketing:Main YouTube Channel: https://www.youtube.com/@BAD.MarketingClips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQWebsite: https://www.badmarketing.com/Join Our Team: https://4media.breezy.hr/Instagram: https://www.instagram.com/badmarketingTikTok: https://www.tiktok.com/@badmarketersEDDIEInstagram: https://instagram.com/eddiemaaloufTwitter: https://twitter.com/imakebadadsMarketing Course: https://www.brilliantmarketers.com/

Duration:01:12:39

Ask host to enable sharing for playback control56: How Billion Dollar Brands Think About Marketing - Tyler Smith4/25/2024

Tyler Smith (CGO @ Timeline) is a visionary in the ecom and digital marketing industry. In this episode, Tyler shares his journey from his early days in corporate sales to becoming a leading figure in online retail management. He discusses the challenges and successes of expanding services to major platforms like Amazon and managing high-impact Facebook ad campaigns.Tyler reveals his approach to building strong partnerships, securing multi-million dollar investments, and how his strategies propel business growth. He also emphasizes the importance of brand longevity and adapting to consumer needs, which have been crucial in navigating the competitive e-commerce landscape.Join us as Tyler offers invaluable insights into leveraging digital platforms for business success and the importance of strategic innovation in today's fast-paced market. This isn’t a podcast you should miss if you’re looking for answers in the ecom industry.FOLLOW TYLER:LinkedIn: https://www.linkedin.com/in/tyler-smith-5415752a/TIMESTAMPS:00:00 - Introduction of guest Tyler Smith01:46 - Tyler discusses the beginning of his e-commerce career04:00 - Transition from corporate sales to managing Facebook ads for local businesses06:00 - Expansion of services to Amazon sellers and overcoming challenges07:00 - Launching and failing with new product lines; learning from customer feedback10:00 - Strategic discussions on market testing and product adjustments18:00 - HyperIce products & development + marketing strategies29:20 - Securing major sports league partnerships and endorsem*nts32:13 - Transitioning out of HyperIce, exiting Clovo33:05 - Eddie's personal push into the food industry38:00 - Personal reflections on career transitions and new initiatives42:05 - FDA GRAS + science behind the product48:35 - Securing the BAG for an upcoming project...57:00 - The most important asset = YOUR TEAM58:19 - Top three things that will grow your brand?1:08:34 - Fortune Cookie Advice1:12:25 - How to connect with Tyler!1:14:00 - "Extended Cut," extra questions for Eddie...We rebranded our marketing agency from 4Media to BAD Marketing. If you would like to work with us, please apply at: https://www.badmarketing.comFOLLOW BAD Marketing:Main YouTube Channel: https://www.youtube.com/@BAD.MarketingClips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQWebsite: https://www.badmarketing.com/Join Our Team: https://bad-marketing.breezy.hr/Instagram: https://www.instagram.com/badmarketingTikTok: https://www.tiktok.com/@4media.marketingEDDIEInstagram: https://instagram.com/eddiemaaloufTwitter: https://twitter.com/imakeBADadsMarketing Course: https://www.brilliantmarketers.com/

Duration:01:23:22

Ask host to enable sharing for playback control55: From Slums to Cartel Lands: Transforming Risk into Views - Arab4/11/2024

We're back with the THIRD episode of Eddie's brother, Arab, the fearless YouTuber who dives headfirst into the world's riskiest places to bring back stories that blow your mind. Arab's not your typical traveler; he's out there making friends with people in dangerous slums and even spending days with the Mexican cartel. His adventures are wild, but getting them on YouTube? That's a whole other story, thanks to all the rules about what you can and can't show.In this episode, Arab deep dives on how he turns his adrenaline-pumping experiences into viral videos that millions watch. We talk about the fine line between creating content that's real and raw versus keeping it safe for the web. Arab shares his struggles and successes, giving us a peek into his life as a creator who's always pushing the limits.Tune in to hear all about Arab's journey, the behind-the-scenes of making content that stands out, and how he manages to keep his cool when things get super intense. It's a conversation filled with laughs, insights, and a few edge-of-your-seat moments that you won't want to miss.FOLLOW ARAB:Instagram: https://instagram.com/arabTwitter: https://twitter.com/yourfellowarabArabUncut: https://www.arabuncut.com/TIMESTAMPS:0:00 - Intro2:10 - Arab's YouTube numbers are crazy...5:50 - What does Arab do for his content?7:24 - Arab's experience living with the Mexican Cartel.12:22 - Interviewing an actual hitman for 90 minutes.19:51 - The difficulty of managing a business while trying to remain creative.23:52 - Arab reflects on the challenge of leading a team as a creative individual.32:34 - Selling BAD Marketing?! + future creative plans.42:20 - What is Arab's next plan? + Eddie's prediction.45:27 - The challenges of figuring out what to censor for YouTube guidelines.48:10 - Shorts/analytics, splitting channels & why it's not a good idea.55:14 - Closing thoughts.We rebranded our marketing agency from 4Media to BAD Marketing. If you would like to work with us, please apply at: https://www.badmarketing.comFOLLOW BAD Marketing:Main YouTube Channel: https://www.youtube.com/@BAD.MarketingClips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQWebsite: https://www.badmarketing.com/Join Our Team: https://bad-marketing.breezy.hr/Instagram: https://www.instagram.com/badmarketingTikTok: https://www.tiktok.com/@4media.marketingEDDIE:Instagram: https://instagram.com/eddiemaaloufTwitter: https://twitter.com/imakeBADadsMarketing Course: https://www.brilliantmarketers.com/

Duration:00:56:30

Ask host to enable sharing for playback control54: How He Made MILLIONS From Freelancer to Agency Owner - Zach Schubert3/6/2024

Zach Schubert (Founder of Agency Domain) is a trailblazer in the SEO and e-commerce world. As the co-founder of Qera Marketing, Zach shares his unconventional journey into the realm of digital marketing and agency ownership. From his initial reluctance to work directly with clients to his innovative approach of leveraging freelance talent, Zach's story is one of creativity, adaptability, and strategic foresight.Diving deep into the intricacies of SEO for e-commerce, Zach offers invaluable insights into the challenges and opportunities presented by the evolving landscape of digital marketing. He discusses the critical importance of content creation, strategic backlinking, and the potential impacts of AI on future SEO practices. With a special focus on his unique strategy for client acquisition through Instagram DMs and the power of community in the agency world, this episode is packed with actionable advice for both e-commerce and agency professionals.Whether you're navigating the complexities of agency growth, looking to enhance your SEO strategy, or simply interested in the entrepreneurial journey, Zach's expertise and innovative approaches provide a roadmap for success in today's digital ecosystem. Join us as we explore the journey of becoming an agency owner, the significance of SEO in e-commerce, and the value of community and strategic partnerships in achieving remarkable growth.FOLLOW ZACH:Instagram: https://www.instagram.com/heyzachschubert/Twitter: https://twitter.com/heyzachschubertLinkedIn: https://www.linkedin.com/in/heyzachschubert/YouTube: https://www.youtube.com/@heyzachschubertAgency Domain: https://discord.gg/agencydomainTIMESTAMPS:0:00 - Intro1:52 - Zach’s Agency Journey, Personal Life + The Power of SEO5:00 - Zach’s decision to move to freelancing + barber app6:32 - Building an agency with a unique business model8:16 - “I didn’t want to work with clients…” + arbitraging talent11:08 - Boosted IG stories were… successful?14:12 - SEO tactics, optimization, content creation & backlinking.20:12 - Predictions on the future of SEO & AI23:15 - Does the quality or quantity of traffic from backlinks matter?24:15 - Why I chose ads over SEO as a service…25:25 - Niche products and the speed of seeing SEO results29:00 - Advice for agency owners31:39 - The importance of investing time in people for agency owners35:26 - The impact of community in the agency world37:14 - How to connect with Zach and learn more about SEOWe rebranded our marketing agency from 4Media to BAD Marketing. If you would like to work with us, please apply at: https://www.badmarketing.comFOLLOW BAD Marketing:Main YouTube Channel: https://www.youtube.com/@BAD.MarketingClips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQWebsite: https://www.badmarketing.com/Join Our Team: https://4media.breezy.hr/Instagram: https://www.instagram.com/badmarketingTikTok: https://www.tiktok.com/@4media.marketingEDDIEInstagram: https://instagram.com/eddiemaaloufTwitter: https://twitter.com/imakebadadsMarketing Course: https://www.brilliantmarketers.com/

Duration:00:39:30

Jared Curry and Matt Shields, the young minds behind Estate AI, share their inspiring story from navigating early challenges in the marketing world to establishing a powerhouse agency. Their journey from newcomers to achieving significant monthly revenue showcases the blend of bold strategy and innovative thinking essential for success in today's digital landscape.In this episode, we explore how Jared and Matt harnessed the power of effective content, strategic risk-taking, and visionary leadership to catapult Estate AI into a leading position. As both Jared and Matt present their insights into their approach to digital marketing and agency growth, they explain the importance of perseverance, strategic innovation, and the drive to constantly push the boundaries of success.FOLLOW JARED:Instagram: https://www.instagram.com/officialjaredcurry/YouTube: https://www.youtube.com/@officialjaredcurryLinkedIn: https://www.linkedin.com/in/michaelkjordan/FOLLOW MATT:Instagram: https://www.instagram.com/officialmattshields/YouTube: https://www.youtube.com/@mattshieldssmmaLinkedIn: https://www.linkedin.com/in/matt-shields-12292316aESTATE AI: https://estate-ai.com/TIMESTAMPS:0:00 - Intro02:17 - Agency Growth Introduction03:17 - Jared's History + Inspiration05:11 - Launch and Evolution of Their Agency06:05 - Overcoming Educational and Career Hurdles07:03 - Mentorship and Starting the Agency08:53 - Turning Point and Desperation11:09 - Expanding Business Network and Coaching13:09 - Sergio's Event / Setting Goals and Making Commitments16:00 - Strategic Growth and Acquisitions18:37 - How did you generate leads? + Pumping money into ads21:30 - "Let me tell a quick story..."23:37 - What are you going to regret more?25:14 - Client Retention and Community Building28:10 - Future Ventures and Personal Growth34:35 - Closing Remarks and Future DirectionsWe rebranded our marketing agency from 4Media to BAD Marketing. If you would like to work with us, please apply at: https://www.badmarketing.comFOLLOW BAD Marketing:Main YouTube Channel: https://www.youtube.com/@BAD.MarketingClips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQWebsite: https://www.badmarketing.com/Join Our Team: https://4media.breezy.hr/Instagram: https://www.instagram.com/badmarketingTikTok: https://www.tiktok.com/@4media.marketingEDDIEInstagram: https://instagram.com/eddiemaaloufTwitter: https://twitter.com/imakeBADadsMarketing Course: https://www.brilliantmarketers.com/

Duration:00:37:17

Ask host to enable sharing for playback control52: From Zero to Viral: The Million Views Masterclass - Joel Kaplan2/7/2024

Joel Kaplan (CEO, Agency Lab) shares his journey from facing tough times creating content to hitting it big with viral hits, which led him to take charge at Agency Lab. Known for turning smart ideas into big online trends, Joel's move from making content on his own to becoming a key player in online marketing shows just how much you can achieve with the right content and a never-give-up attitude.Having become a pro at making content that everyone talks about, Joel now uses his skills to push Agency Lab to the forefront, creating new wins for their clients. In this talk, we get into Joel's path to becoming well-known online, the smart moves behind his ability to create hit content, and why he decided to lead Agency Lab. Join us to get the lowdown on making it big with content in today's digital world, straight from Joel Kaplan.FOLLOW JOEL:YouTube: https://www.youtube.com/@officialjoelkaplanInstagram: https://www.instagram.com/officialjoelkaplanTikTok: https://www.tiktok.com/@officialjoelkaplanAgency Lab Instagram: https://www.instagram.com/agencylab.ioTIMESTAMPS:1:56 - Intro + their relationship4:44 - Joel hitting $1M a month, imposter syndrome5:50 - Content is VALUABLE8:05 - Turning off ads to create content.10:33 - "I was really bad at content..."12:00 - How much do you focus on content?14:27 - Where you should start when creating content.21:10 - Purchasing power of social media followers.25:09 - Character matters. Do you WANT to go viral?31:03 - How to tap into your emotions for content.33:40 - Followers = "Virtual Network"36:12 - How to stand out when making content.40:55 - "One of my biggest regrets..."41:25 - What IS content?44:44 - The more you give, the more your brand grows.46:26 - Driving vs. Converting in content.51:20 - Different directions when making content.53:47 - Here is why you should make a podcast.56:52 - What is Joel doing in the next 12 months?1:03:11 - Harder to get coaches as you scale.1:04:52 - All of Joel's courses are free! + OutroWe rebranded our marketing agency from 4Media to BAD Marketing. If you would like to work with us, please apply at: https://www.badmarketing.comFOLLOW BAD Marketing:Main YouTube Channel: https://www.youtube.com/@BAD.MarketingClips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQWebsite: https://www.badmarketing.com/Join Our Team: https://4media.breezy.hr/Instagram: https://www.instagram.com/badmarketingTikTok: https://www.tiktok.com/@4media.marketingEDDIEInstagram: https://instagram.com/eddiemaaloufTwitter: https://twitter.com/iMakeBADAdsMarketing Course: https://www.brilliantmarketers.com/

Duration:01:06:51

Ask host to enable sharing for playback control51: This Software Seems TOO GOOD To Be Legal... - Francesco Gatti2/2/2024

TRY OPENSEND FOR FREE! - https://opensendinc.partnerlinks.io/fs7yi52v11byFrancesco Gatti joins Eddie Maalouf to reveal how his innovative software is revolutionizing the e-commerce landscape.Francesco's journey from Milan to California led to the creation of this game-changing software that's reshaping how e-commerce businesses target and engage customers. This software is not just a tool; it's a powerhouse, driving up to 40x returns for online stores and redefining digital marketing strategies.With Eddie, Francesco delves into the transformative power of this technology they've incorporated into this software, which combines identity resolution and advanced targeting to unlock new potentials in customer engagement. They also discuss the challenges of transitioning from traditional business to tech innovation and Francesco's vision for the future of e-commerce.For anyone intrigued by the insane returns this software makes, this episode is packed with insights. Discover how Francesco's software is setting a new standard in the industry.FOLLOW FRANCESCO:LinkedIn: https://www.linkedin.com/in/f-gatti/TIMESTAMPS:00:04 - Podcast Start00:35 - Sponsoring Agency Founders + Ridiculous Numbers01:45 - Where did you come from/what are you doing?03:00 - Moving from an agency to a software04:12 - How did the conversation start to make the software?05:36 - What is the core function of the software?07:28 - What information does the software pull?08:55 - The tech behind the software10:24 - Email opening percentage + is it spam?18:11 - Retargeting & the insane ROI19:10 - Is this legal?19:54 - Upcoming/new features of the software24:28 - What is the software called?26:34 - Focusing on the user experienceWe rebranded our marketing agency from 4Media to BAD Marketing. If you would like to work with us, please apply at: https://www.badmarketing.comFOLLOW BAD Marketing:Main YouTube Channel: https://www.youtube.com/@BAD.MarketingClips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQWebsite: https://www.badmarketing.com/Join Our Team: https://4media.breezy.hr/Instagram: https://www.instagram.com/badmarketingTikTok: https://www.tiktok.com/@4media.marketingEDDIEInstagram: https://instagram.com/eddiemaaloufTwitter: https://twitter.com/imakegreatadsMarketing Course: https://www.brilliantmarketers.com/

Duration:00:29:37

Ask host to enable sharing for playback control50: Welder to $100k/mo SMMA Owner - Jordan Bazouzi11/29/2023

Jordan Bazouzi (Founder, Nu Reach Media) shares his story of working a 9-5 job as a welder to now owning a 6 figure/mo Marketing Agency in just 3 years.Jordan has spent over $200,000 investing in himself to constantly learn and grow. This amount of learning and knowledge has made his company grow insanely fast in such a short amount of time. He is a true believer in himself and his mind.This was an amazing and inspirational episode, so we hope you enjoy it as much as we did.FOLLOW JORDAN:Instagram: https://www.instagram.com/bazouzii/Twitter: https://twitter.com/JordanBazouziYouTube: https://www.youtube.com/@jordanbazouziiTIMESTAMPS:00:00 - Intro00:55 - Podcast Start01:25 - Who is Jordan Bazouzi?04:13 - How Jordan Started his Agency07:42 - It’s EASY to Save Money13:30 - COVID-19 (Making a Pivot)17:30 - Biggest Keys to get to 6 figures/mo22:41 - Investing in Yourself29:48 - Working Remote vs in Office30:51 - Hardest Part of Running a SMMA32:33 - How Jordan gets Clients36:16 - BAD ASS Marketing Campaigns40:22 - Future Plans44:28 - Fortune Cookie AdviceWe rebranded our marketing agency from 4Media to BAD Marketing. If you would like to work with us, please apply at: https://www.badmarketing.comFOLLOW BAD Marketing:Main YouTube Channel: https://www.youtube.com/@BAD.MarketingClips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQWebsite: https://www.badmarketing.com/Join Our Team: https://4media.breezy.hr/Instagram: https://www.instagram.com/badmarketingTikTok: https://www.tiktok.com/@badmarketingEDDIE:Instagram: https://instagram.com/eddiemaaloufTwitter: https://twitter.com/imakegreatadsMarketing Course: https://www.brilliantmarketers.com/Youtube: https://www.youtube.com/@eddiemaalouf

Duration:00:47:35

Ask host to enable sharing for playback control49: Why I Became Eddie's Business Partner - Michael Jordan11/14/2023

Michael Jordan (Partner at BAD Marketing) shares how he got started in the digital marketing world and found success selling on Amazon. He now runs the Amazon Department at BAD where he and the team deliver results for clients that leave even the Amazon reps speechless.After leaving his corporate job in 2017 and launching several of his own brands, Michael also started an agency that was eventually acquired and merged into BAD Marketing. In this episode, we discuss his journey so far and some why he chose to sell his agency to join forces with BAD Marketing.FOLLOW MICHAEL:Instagram: https://instagram.com/_mjordanTwitter: https://twitter.com/bizlikemikeLinkedIn: https://www.linkedin.com/in/michaelkjordan/TIMESTAMPS:00:00 - Intro01:28 - Who is MJ?04:45 - What does MJ do at BAD?07:47 - Becoming Elite at E-commerce in High School10:09 - Print on Demand Company After High School17:30 - Starting to Sell on Amazon27:00 - CEO stress28:20 - Starting Amazon Private Label shop29:33 - Becoming a Digital Nomad34:25 - Moving to Denver/ Lifestyle36:07 - Stress from Running his own Agency37:25 - Talks with Eddie39:53 - Do it by myself or do it with a team?41:43 - Amazon Advice/ Tactics55:42 - Unprocessed value56:17 - Fortune cookie adviceWe rebranded our marketing agency from 4Media to BAD Marketing. If you would like to work with us, please apply at: https://www.badmarketing.comFOLLOW BAD Marketing:Main YouTube Channel: https://www.youtube.com/@BAD.MarketingClips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQWebsite: https://www.badmarketing.com/Join Our Team: https://4media.breezy.hr/Instagram: https://www.instagram.com/badmarketingTikTok: https://www.tiktok.com/@4media.marketingEDDIEInstagram: https://instagram.com/eddiemaaloufTwitter: https://twitter.com/imakegreatadsMarketing Course: https://www.brilliantmarketers.com/ANDREWInstagram: https://instagram.com/andrew_deitschWebsite: https://andrewdeitsch.comYouTube: https://www.youtube.com/andrewdeitschAndrew’s Other Podcast: https://www.andrewdeitsch.com/podcast

Duration:01:01:47

Ask host to enable sharing for playback control48: Making Millions on Social Media - Justin Phillips10/25/2023

Justin Phillips (Founder The Last eCom Co) shares his journey to making MILLIONS on Social Media, from starting a HBCU clothing brand, to creating Organic Content, to his perspective on investing in information.His passion for teaching and marketing has resulted in him running several successful 6 and 7-figure brands as well as consulting brands of the same size and larger. He is an absolute beast in sales, marketing, and the mastery of Ecom. His marketing strategies have been seen in major campaigns and partnerships with NBA, Shopify, NBA2k, and a ton of other multi billion-dollar brands.Aside from his dedication to giving back, Justin is an avid reader and finds joy in expanding his own knowledge base so that he can share the wealth with others. His passion for reading has undoubtedly contributed to his vast understanding of entrepreneurship and his ability to inspire and educate others.FOLLOW JUSTIN:Instagram: https://www.instagram.com/justinp/TikTok: https://www.tiktok.com/@ecomjustinpWorkshop: https://www.lastecomworkshop.com/optin-598929031689042143797TIMESTAMPS:00:00 - Intro01:30 - Podcast Start3:26 - How he started his HBCU Clothing Brand6:09 - Influencer Marketing13:30 - Selling the Brand14:40 - Gaining Followers on Social Media16:58 - Organic vs Paid Ads18:14 - Instagram Shoutouts27:07 - How he runs his Webinars/ Coaching calls34:17 - How Justin tries to be Profitable36:30 - His Goal with Coaching37:08 - Where his Mindset came from41:01 - Advice to Start your own Business42:48 - Investing in Information48:30 - Fortune Cookie AdviceWe rebranded our marketing agency from 4Media to BAD Marketing. If you would like to work with us, please apply at: https://www.badmarketing.comFOLLOW BAD Marketing:Main YouTube Channel: https://www.youtube.com/@BAD.MarketingClips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQWebsite: https://www.badmarketing.com/Join Our Team: https://4media.breezy.hr/Instagram: https://www.instagram.com/badmarketingTikTok: https://www.tiktok.com/@4media.marketingEDDIEInstagram: https://instagram.com/eddiemaaloufTwitter: https://twitter.com/imakegreatadsMarketing Course: https://www.brilliantmarketers.com/Youtube: https://www.youtube.com/@eddiemaalouf

Duration:00:50:22

Ask host to enable sharing for playback control47: How He Gets Celebrities to Wear his Brand for Free - Louis Leidenfrost10/9/2023

Louis Leindenfrost (Founder, Carte Blanche) shares how he blew up the brand, getting influencers to wear it, and future plans for Carte Blanche.The success of Carte Blanche is a story like no other. In such a short amount of time the brand has been able to sell out EVERY SINGLE DROP thanks to Louis’s discipline and strategy.Celebrities like Rick Ross and Todd Gurley have been seen sporting the brand frequently, which has given the business a significant boost. Louis has a distinct perspective on how his company can achieve even greater success by taking the name brand approach like LV and Gucci have taken in the past and still hold onto to this day.If you’re interested in building a successful clothing brand and everything that goes into it behind the scenes then you’re going to love the knowledge that’s dropped in this episode.FOLLOW LOUIS:Instagram: https://www.instagram.com/louisleidenfrost/?hl=enTwitter: https://twitter.com/LeidenfrostLCarte Blanche: www.shopcarteblanche.comCarte Blanche IG: https://www.instagram.com/carteblanchesupply/?hl=enTIMESTAMPS:00:00 - Intro01:47 - Podcast Start03:03 - First Steps into the Grind07:54 - Finding Suppliers on Etsy10:11 - Starting an Ad Agency11:48 - What was ‘Print Your Songs’14:41 - Business acquisition/uv printing17:03 - Transition to Now18:19 - Start of Carte Blanche21:55 - First Clothing Drop25:51 - Getting Big Influencers to Wear it29:43 - Reselling the Products31:12 - What Role is Carte Blanche Filling in the Fashion Industry35:11 - Mistakes Made in Starting the Brand37:07 - Ad Strategy39:25 - Pricing of Carte Blanche41:20 - What’s the Plan for the brand?44:48 - Discipline in Business48:02 - Discipline outside of Business52:24 - Fortune Cookie AdviceFOLLOW BAD Marketing:Main YouTube Channel: https://www.youtube.com/@BAD.MarketingClips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQWebsite: https://4media.marketing/Join Our Team: https://4media.marketing/jobsInstagram: https://www.instagram.com/4media.marketing/TikTok: https://www.tiktok.com/@4media.marketing?EDDIEInstagram: https://instagram.com/eddiemaaloufTwitter: https://twitter.com/imakegreatadsMarketing Course: https://www.brilliantmarketers.com/

Duration:00:57:09

Ask host to enable sharing for playback control46: Why We Merged Agencies10/2/2023

BREAKING NEWS: 4Media and Hemon have MERGED to form BAD MARKETING!In this episode of the all new BAD Marketing Podcast, Eddie Maalouf (Founder of 4Media Marketing) and Ashton Shanks (Founder - Hemon Media Group) sit down with Andrew Deitsch (Creative Director - 4Media) to discuss why they merged, why they chose this crazy name, and the future of the company.Get ready for BAD things moving forward!THE AGENCY FOUNDERS:Instagram: https://www.instagram.com/theagencyfoundersWebsite: http://theagencyfounders.com/FOLLOW ASHTON:Instagram: https://www.instagram.com/ashton.shanks/Twitter: https://twitter.com/AshtonShanksTIMESTAMPS:00:00 - Intro00:27 - Why We Merged04:58 - BAD Name Change09:58 - Client View of the Merger12:17 - Future for HemonX15:10 - Services Overview18:20 - Moving on/Final ThoughtsFOLLOW BAD:Main YouTube Channel: https://www.youtube.com/4mediamarketingClips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQWebsite: https://4media.marketing/Join Our Team: https://4media.marketing/jobsInstagram: https://www.instagram.com/4media.marketing/TikTok: https://www.tiktok.com/@4media.marketing?EDDIEInstagram: https://instagram.com/eddiemaaloufTwitter: https://twitter.com/imakegreatadsMarketing Course: https://www.brilliantmarketers.com/ANDREWInstagram: https://instagram.com/andrew_deitschWebsite: https://andrewdeitsch.comYouTube: https://www.youtube.com/andrewdeitschAndrew’s Other Podcast: https://www.andrewdeitsch.com/podcast

Duration:00:18:48

Ryan Magin (Shortform Content Expert) shares the keys to virality on social media. He has worked with Alex Hormozi, Ryan Pineda, Grant Cardone, and more and he teaches rapid content production skills & how to monetize content through being a personal brand.Fun Fact about Ryan, is that he is the man who started the “Hormozi Caption Craze” (caption style) and because of his work through that he has built a highly successful editing business.In the past year, Ryan and his team has created over 1,000 pieces of viral content for people’s personal brands. His approach to video editing has more to do with psychology than anything else, and that concept is the reason his team can create so many captivating viral videos in such a short window of time.In this episode, Ryan shares his approach to interviewing people, challenges the notion of niche content, and how he goes viral over and over again.FOLLOW RYAN:Instagram: https://www.instagram.com/ryanmagin/TikTok: https://www.tiktok.com/@ryan.magin?YouTube: https://www.youtube.com/@ryan-maginTIMESTAMPS:00:00 - Intro01:40 - Podcast Start2:50 - Paying for a Seat at the Table9:28 - Who is Ryan Magin?17:57 - Why Conversation Content Does Better23:13 - Views vs Followers25:30 - Attachment to the Person not the Business28:24 - Value Based Followers vs Bulk Followers34:10 - Dictating How Videos will be Received40:31 - Burner Accounts + Podcast Clips49:03 - Document Style Content52:00 - The Cost of a Videographer58:50 - Struggles with Editors1:09:35 - Team Building/ Gender Differences1:17:50 - Different Types of Editors1:20:39 - Ways to get Editing Jobs1:25:51 - Advice for New Editing Agencies1:45:27- Ryan’s Fortune Cookie AdviceFOLLOW 4MEDIA:Main YouTube Channel: https://www.youtube.com/4mediamarketingClips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQWebsite: https://4media.marketing/Join Our Team: https://4media.marketing/jobsInstagram: https://www.instagram.com/4media.marketing/TikTok: https://www.tiktok.com/@4media.marketing?EDDIEInstagram: https://instagram.com/eddiemaaloufTwitter: https://twitter.com/imakegreatadsMarketing Course: https://www.brilliantmarketers.com/ANDREWInstagram: https://instagram.com/andrew_deitschWebsite: https://andrewdeitsch.comYouTube: https://www.youtube.com/andrewdeitschAndrew’s Other Podcast: https://www.andrewdeitsch.com/podcast

Duration:01:47:55

Ask host to enable sharing for playback control44: How To Build An Amazon Ads Agency - Mina Elias8/17/2023

Mina Elias, founder of Trivium Group, joins us this episode to discuss his journey with his previous projects, which eventually led him into making his own Amazon advertising agency.Mina was born in Egypt and moved to Dubai at a young age. His parents sought better opportunities and a brighter future for their family, and Dubai seemed like the perfect place to find them. Growing up in Dubai, Mina developed a passion for supplements and fitness. He became an expert in the field, leveraging his engineering background to scale his own supplement brand.As Amazon continues to dominate the e-commerce landscape, the demand for expert Amazon advertising agencies will only grow. Mina has proven to understand the game, and that makes him one of the best to be in the space.FOLLOW MINA:Trivium Group: https://triviumco.comYouTube: https://www.youtube.com/channel/UCrbS0KD_OE2516ZLut1VYGwLinkedIn: https://www.linkedin.com/in/mina-elias-52313772/Instagram: https://www.instagram.com/theminaelias/TIMESTAMPS:0:00 - Podcast Intro1:33 - Introduction of Mina Elias and his background2:38 - Starting an Amazon advertising agency3:22 - The value of consulting and charging for time10:40 - The benefits and challenges of consulting and managing clients12:38 - “Trivium Tribe SOLVED This”15:37 - How Mina started Trivium Group18:10 - The biggest spenders in Amazon advertising20:32 - Twitch Ads & Ninja’s Mixer Deal26:02 - UFC fighters getting paid more on Twitch / UFC vs Boxing29:26 - Mina's background and move to the United States30:44 - Building a community based on shared cultural background32:24 - Eddie’s Lebanese online community in the works35:22 - The wealth gap and economic disparities in the Middle East40:03 - The importance of connections and support within the Lebanese community49:04 - Mina's challenges as an immigrant1:00:36 - When Mina got into MMA1:02:10 - Hiring and creating a positive work environment1:07:31 - The challenges of managing a growing agency1:14:04 - “Amazon is changing so much…”1:23:19 - Seeking guidance/advice from mentors & industry experts1:26:13 - The value of paying for expertise and consulting services1:28:25 - Wrapping up the conversation + Fortune Cookie AdviceFOLLOW 4MEDIA:YouTube Channel: https://www.youtube.com/channel/UChX4gP8T7zOKCTw4UDRkb6wWebsite: https://4media.marketing/Join Our Team: https://4media.marketing/jobsInstagram: https://www.instagram.com/4media.marketing/TikTok: https://www.tiktok.com/@4media.marketing?EDDIEInstagram: https://instagram.com/eddiemaaloufTwitter: https://twitter.com/imakegreatadsMarketing Course: https://www.brilliantmarketers.com/ANDREWInstagram: https://instagram.com/andrew_deitschWebsite: https://andrewdeitsch.comYouTube: https://www.youtube.com/andrewdeitschAndrew’s Other Podcast: https://www.andrewdeitsch.com/podcast

Duration:01:34:24

JB Brown (M&A Investor/ Advisor) is a billion-dollar business titan that has driven many companies to unprecedented heights of success. His remarkable track record includes selling over a billion dollars in products and services, as well as brokering deals worth over $200 million in various businesses.With a diverse portfolio and expertise across multiple industries, JB has emerged as a prominent industry thought leader and highly sought-after consultant.In this episode, he shares his story of realizing that money alone doesn't guarantee happiness. Despite achieving financial success in his career, he felt very unhappy and unsatisfied. This made him start a journey of self-discovery to find out what truly brings joy and fulfillment in life.FOLLOW JB:Facebook: https://www.facebook.com/yourbuddyjbLinkedIn: https://www.linkedin.com/in/jb-jonathan-brown-0988107/Instagram: https://www.instagram.com/realjbbrown/Website: https://meetjb.comTIMESTAMPS:0:00 - Introduction3:00 - JB's early entrepreneurial experiences8:00 - JB's experience in the fraternity and throwing profitable events14:00 - Working for Enterprise Rent-A-Car30:00 - The impact of COVID-19 on e-commerce + buying/selling businesses38:00 - Personal Struggles and Finding Hope43:00 - The importance of environment and mindset in business45:00 - The role of mergers and acquisitions in business growth48:00 - The personal side of selling a business / factors to consider54:00 - The impact of selling a business on personal life and relationships57:00 - Maslow's hierarchy of needs and the relationship between money and happiness1:04:23 - The importance of finding joy and fulfillment1:10:45 - Understanding your goals and values1:13:31 - The concept of opportunity cost1:19:16 - The mindset and characteristics of successful entrepreneurs1:23:19 - Having different circles of friends1:28:16 - Key metrics that investors look for in an exit1:37:19 - Tax Strategies when Selling a Business1:47:45 - Structure & Value of a GOOD Deal1:49:11 - Tax implications & potential gains of holding stock1:53:20 - Fortune Cookie AdviceFOLLOW 4MEDIA:Main YouTube Channel: https://www.youtube.com/4mediamarketingClips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQWebsite: https://4media.marketing/Join Our Team: https://4media.marketing/jobsInstagram: https://www.instagram.com/4media.marketing/TikTok: https://www.tiktok.com/@4media.marketing?EDDIEInstagram: https://instagram.com/eddiemaaloufTwitter: https://twitter.com/imakegreatadsMarketing Course: https://www.brilliantmarketers.com/ANDREWInstagram: https://instagram.com/andrew_deitschWebsite: https://andrewdeitsch.comYouTube: https://www.youtube.com/andrewdeitschAndrew’s Other Podcast: https://www.andrewdeitsch.com/podcast

Duration:01:56:37

Ask host to enable sharing for playback control42: How to Scale a Coaching Business to $2M per month- Will Rivera7/20/2023

Will Rivera (@willchangelives) shares how he went from working in anAmazon warehouse to becoming an ecommerce legend. His rags to riches story is a true inspiration. From how he got arrested to inspiring millions of people online, Will is a true testament that hard work and dedication can change your life.Over the past few years Will has taken the ecommerce industry by storm with his positive attitude alongside the value he has provided to young entrepreneurs. If you’ve been on social media, you’ve most likely seen his face, as he has amassed a following of over half a million just on Instagram alone!Recently he has started to venture into other entrepreneurial spaces such as his gym and his multi-family apartment building. He truly is taking over and building a legacy that will last a lifetime.FOLLOW WILL:Instagram: https://www.instagram.com/willchangelivesYoutube: https://www.youtube.com/channel/UCNJm-QbohaMzH-YTe6LyqSgGym: https://www.richandfitclub.com/Ecom Degree University: https://www.ecomdegreeworkshop.com/learnold46268814TIMESTAMPS:00:00 - Intro1:30 - Podcast Start3:14 - Who is Will?8:50 - Making the Decision to Drop Out of School10:02 - Starting Side Hustles12:13 - the Most Money He Made From Dropshipping17:11 - Meeting Neo Davis/Learning Webinars24:35 - Adding Upsells to His Webinar38:41 - Investing in His Business39:02 - the Impact of Ad Spend41:55 - Knowing When to Cut Losses42:45 - Reflecting on His Journey and the Success He Has Achieved45:51 - Buying an Apartment Building55:34 - Plans to Create His Own Software57:31 - Managing His Real Estate Properties1:00:10 - Impact of Owning an Apartment in His Business1:15:53 - Fortune Cookie AdviceFOLLOW 4MEDIA:Main YouTube Channel: https://www.youtube.com/4mediamarketingClips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQWebsite: https://4media.marketing/Join Our Team: https://4media.marketing/jobsInstagram: https://www.instagram.com/4media.marketing/TikTok: https://www.tiktok.com/@4media.marketing?EDDIEInstagram: https://instagram.com/eddiemaaloufTwitter: https://twitter.com/imakegreatadsMarketing Course: https://www.brilliantmarketers.com/ANDREWInstagram: https://instagram.com/andrew_deitschWebsite: https://andrewdeitsch.comYouTube: https://www.youtube.com/andrewdeitschAndrew’s Other Podcast: https://www.andrewdeitsch.com/podcast

Duration:01:20:16

John Goss + Austin Dixon (Adegen Hair Loss) share their revolutionary product line, spreading hope and confidence to anyone who is suffering from hair loss. During this episode John shares his journey of developing the adegen protocol, why other solutions on the market don’t actually work, & the trials of taking a product to market.John was voted “best hair” in his senior high school yearbook, but by the time he was a freshman in college, he had already started losing his hair. He suffered a massive hit to his confidence, and started trying everything on the market possible to bring his hair back.He started traveling the world, consulting with doctors, and even going through multiple hair transplants to bring his hair back.After spending 100s of thousands of dollars of his own money to figure out a cure, he finally discovered a system that worked for him. He eventually brought this product to market through adegen and brought Austin onboard to help with the digital marketing and ecommerce side.Since recording this episode, both Eddie and Andrew have noticed dramatic results after using the Adegen products regularly, and have been blown away by the results.FOLLOW ADEGEN:Instagram: https://www.instagram.com/adegen/Adegen Facebook Group: https://www.facebook.com/groups/2291338267626879TIMESTAMPS:0:00 - Podcast Intro3:50 - What is Adegen?5:50 - John’s story10:15 - John’s experience with OTCs12:15 - How hair loss affects you mentally17:20 - Hair Transplants ARE NOT Permanent20:26 - Adegen was formed out of Desperation22:18 - World changing companies were all startups26:18 - Big Pharma33:30 - Technological Advances/ conspiracies36:43 - John shares friend’s testimonial41:20 - John discovering e-commerce43:08 - Realizing his product could be sold46:00 - Abundant thinking, saving vs spending47:33 - “I was gonna end up homeless on the beach.”52:10 - John packaging Adegen on his own55:18 - How Austin joined John57:12 - Austin’s story1:05:40 - Launching Adegen and starting the FB group1:07:05 - John’s “Pursuit of Happiness” Moment1:08:06 - Adegen’s Covid struggles and starting a company1:11:23 - Huge day of sales, John’s aha moment1:20:14 - The Key to Hair Treatment1:21:25 - What causes hair loss?1:23:53 - Why Finasteride and Minoxidil don’t work1:25:52 - ARB approach1:33:23 - FDA compliance1:36:54 - The future of Adegen1:38:46 - The Purpose of the Dermaroller1:41:47 - Andrew & Eddie pledge to take the challenge1:47:45 - The growth customers have had1:49:42 - Fortune Cookie AdviceFOLLOW 4MEDIA:Main YouTube Channel: https://www.youtube.com/4mediamarketingClips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQWebsite: https://4media.marketing/Join Our Team: https://4media.marketing/jobsInstagram: https://www.instagram.com/4media.marketing/TikTok: https://www.tiktok.com/@4media.marketing?EDDIEInstagram: https://instagram.com/eddiemaaloufTwitter: https://twitter.com/imakegreatadsMarketing Course: https://www.brilliantmarketers.com/ANDREWInstagram: https://instagram.com/andrew_deitschWebsite: https://andrewdeitsch.comYouTube: https://www.youtube.com/andrewdeitschAndrew’s Other Podcast: https://www.andrewdeitsch.com/podcast

Duration:01:57:53

Ask host to enable sharing for playback control40: How he sold his company at 22, in under 18 months - Kieran O’Brien6/15/2023

Kieran O’Brien (Founder, MediaKits & ShopGenie) talks about his journey in the auto repair industry, successful approaches to fundraising, and invaluable lessons learned from his experiences in selling his companies.He started his first company at 16 and has since sold MediaKits, a consumer SaaS platform for influencers and personalities. Now, he has found a new venture and launched a platform named ShopGenie.io, a brand new platform focused on data analytics for the automotive industry. Kieran's vision is to build a massive long-term business and create a platform that changes the face of the industry.Kieran is passionate about cars and marketing and has always tried to combine these two passions in his businesses. At one point, he was the top competitor with 4Media’s Auto Marketing Team in the space. Since then, he has become great friends with Eddie and the rest of the 4Media team.FOLLOW KIERAN:Website: https://www.kieranobrien.comInstagram: https://www.instagram.com/kieranobrien/?hl=enLinkedIn: https://www.linkedin.com/in/kieran-o-2522a9125/Facebook: https://www.facebook.com/kieranobrienofficialYouTube: https://www.youtube.com/c/KieranOBrien1Kieran’s New Business: https://www.shopgenie.io/TIMESTAMPS:00:00 - Introduction00:59 - Success in the automotive marketing space03:07 - Selling his companies04:25 - The inevitability of Mediakits.com's acquisition09:03 - Kieran's new venture12:29 - Fundraising13:13 - The importance of smart money versus dumb money15:22 - Investors need to ride or die with the business19:59 - ShopGenie24:29 - The success of Shop Accelerator27:24 - Leaving Shop Accelerator31:57 - Building proprietary AI tools and revolutionizing the auto repair industry32:58 - Kieran's long-term plan for ShopGenie35:00 - The importance of identifying opportunities and taking action38:08 - Building something impactful versus building something quickly to flip41:27 - Financial discipline and leadership42:24 - The value of having a corporate background43:00 - The LifeTime Fitness gang!44:49 - The importance of seeking out mentors48:52 - Kieran’s Fortune Cookie Advice50:57 - OutroFOLLOW 4MEDIA:Main YouTube Channel: https://www.youtube.com/4mediamarketingClips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQWebsite: https://4media.marketing/Join Our Team: https://4media.marketing/jobsInstagram: https://www.instagram.com/4media.marketing/TikTok: https://www.tiktok.com/@4media.marketing?EDDIEInstagram: https://instagram.com/eddiemaaloufTwitter: https://twitter.com/imakegreatadsMarketing Course: https://www.brilliantmarketers.com/ANDREWInstagram: https://instagram.com/andrew_deitschWebsite: https://andrewdeitsch.comYouTube: https://www.youtube.com/andrewdeitschAndrew’s Other Podcast: https://www.andrewdeitsch.com/podcast

Duration:00:53:09

Luc Simmons & Nikola Stojanovic (Partners, 4Media London) share how they scaled and sold their agency to 4Media, what the acquisition process was like, and what it’s like growing up in Serbia and the UK.After meeting online, Luc and Nik partnered up to create a digital marketing agency. After years of running a successful business, they were approached by Eddie to talk about what it would look like to be acquired.Now they run 4Media London, a European based team that works hand in hand with our US team to deliver incredible results for even more clients in the ecommerce space.In this episode, they talk about their personal journey in the space and the process behind being acquired by a larger company. The guys also discuss refunds and managing client expectations, how to successfully launch a product, how to blow up a brand without good content, and the benefits of Email + SMS in 2023.You don’t want to miss this episode, make sure to follow Luc and Nik below!Thanks again to the guys for flying all the way from UK and Serbia to be on the podcast.FOLLOW LUC:Instagram: https://www.instagram.com/lucsimmons/Twitter: https://twitter.com/luc_simmonsLinkedIn: https://www.linkedin.com/in/luc-simmons-590232184/FOLLOW NIKOLA:Instagram: https://www.instagram.com/nikolastojanovic3/LinkedIn: https://www.linkedin.com/in/nikola-stojanovic3/TIMESTAMPS:0:00 - Introduction1:55 - Podcast Start2:14 - Who is Luc and Nikola?4:40 - Difference in accents and slang6:18 - How they started working together11:14 - Roasting Eddie Maalouf on His Birthday14:34 - Making content vs going to the gym15:22 - The Benefits of Working with Coaches17:40 - Flow Media Group's Journey to Success23:58 - Negotiating Partnership and Employee Equity in a Business25:21 - Roast Night at the Office28:44 - Eddie's Late Start to the Day30:02 - Time Zone Differences31:19 - First Trip to Buc-ee’s36:53 - Modern Technology in Serbia43:09 - Client Refund Negotiation47:24 - Resolving a Misunderstanding with a Client49:57 - Client Concerns and Troubleshooting Ad Account Issues58:18 - Working with a Client to Create a Successful Product Launch59:52 - A Client Who Disappeared and Never Came Back1:07:47 - Services to Blow Up a Brand with No Professional Photos1:10:34 - The Benefits of Utilizing Email and SMS Marketing for Ecommerce Brands1:16:35 - Last Agency Founders Experience and Acquisitions1:24:23 - Merging Businesses: Pros and Cons1:28:47 - Eddie’s Proposal to Partner with Nikola & Luc1:43:16 - Acquisition of Flow Media1:46:48 - Benefits of Establishing Work Hours for Remote Teams1:48:24 - Acquiring Talent for an Agency1:49:53 - The Benefits of Keeping Existing Systems and Processes1:57:31 - Exploring Opportunities in the US and Serbia2:05:20 - Benefits of Having a Physical Product for Ecommerce Agencies2:20:15 - Quitting Law School and Pursuing Digital Marketing2:22:19 - How Nikola Made $1,500 to Come to America2:24:52 - Making Money in Serbia at 19 Years Old2:33:47 - Exploring Automation and AI2:36:38 - Licensing Rice Krispies in Serbia?!2:38:55 - Fortune Cookie AdviceFOLLOW 4MEDIA:Main YouTube Channel: https://www.youtube.com/4mediamarketingClips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQWebsite: https://4media.marketing/Join Our Team: https://4media.marketing/jobsInstagram: https://www.instagram.com/4media.marketing/TikTok: https://www.tiktok.com/@4media.marketing?EDDIE:Instagram: https://instagram.com/eddiemaaloufTwitter: https://twitter.com/imakegreatadsMarketing Course: https://www.brilliantmarketers.com/ANDREW:Instagram: https://instagram.com/andrew_deitschWebsite: https://andrewdeitsch.comYouTube: https://www.youtube.com/andrewdeitschAndrew’s Other Podcast: https://www.andrewdeitsch.com/podcast

Duration:02:46:03

Ask host to enable sharing for playback control38: Journey From $0 to $200K a Month - Jaylen LaGrande5/22/2023

Jaylen LaGrande (CEO of 3:16 Collection and Million Dollar Brands) comes on the podcast to discuss his success and struggles as a business owner. He started his career eleven years ago with a brand called Religious Expressions, selling t-shirts through multiple brands. Over the last three years, 3:16 Collection has made about 6 million in sales, transitioning from brick and mortar to ecommerce.Through Million Dollar Brands, Jaylen teaches people how to identify problems and create solutions through their clothing brands, emphasizing the importance of community building.3:16 Collection has gone from selling just T-shirts to a full-scale clothing line including joggers, backpacks, jewelry, accessories and (soon to release) sneakers. He emphasizes that he wanted something unique to him as a believer and fashion lover, and something on the next level. He believes that his brand stands out from other Christian t-shirt companies due to the quality of the garments and the unique design process. It takes a lot of effort to create a successful brand, and Jaylen has done just that for his products.FOLLOW JAYLEN:Instagram: https://www.instagram.com/jaylenlagrande/?hl=enYouTube: https://www.youtube.com/user/JaylenLaGrandeFacebook: https://www.facebook.com/jaylenlagrande3:16 Collection: https://www.316collection.comMillion Dollar Brands: https://jaylenlagrande.shopTIMESTAMPS:0:00:00 - Who is Jaylen LaGrande & 3:16 Collection?0:03:46 - Creating a Faith-Based Fashion Brand: The Story of 3:16 Collection0:05:26 - Exploring the Process of Building an Apparel Brand0:11:10 - The Unexpected Success of a Risky Design Idea0:12:17 - How a $0.38 Investment Led to a 200K Month Business0:16:15 - Challenges of Balancing Business Roles and Growing a Company0:20:05 - Refocusing Efforts for Company Growth0:23:36 - Scaling a Business Through Brick and Mortar and Digital Advertising0:27:40 - Analysis of the Stimulus Mentality During the COVID Pandemic Rush0:29:10 - Exploring Success during the Pandemic0:30:44 - Exploring International Expansion for Apparel Business0:38:46 - Logistics Challenges in Starting a Clothing Brand0:40:07 - Tips for Starting a Brand0:43:21 - How to Launch a Brand with Just One Product0:44:26 - Investing in Apparel Manufacturing and the Current State of the Industry0:47:30 - Exploring the Benefits of Exclusivity and Storytelling in the Clothing Industry0:55:10 - Discussion on Hiring Laws and Company Culture0:56:54 - Discussion on Unfair Hiring Practices and Discrimination1:02:55 - The Need for Updated Laws Regarding Hiring Practices1:08:41 - Finding Balance in BusinessFOLLOW 4MEDIA:Main YouTube Channel: https://www.youtube.com/4mediamarketingClips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQWebsite: https://4media.marketing/Join Our Team: https://4media.marketing/jobsInstagram: https://www.instagram.com/4media.marketing/TikTok: https://www.tiktok.com/@4media.marketing?EDDIEInstagram: https://instagram.com/eddiemaaloufTwitter: https://twitter.com/imakegreatadsMarketing Course: https://www.brilliantmarketers.com/ANDREWInstagram: https://instagram.com/andrew_deitschWebsite: https://andrewdeitsch.comYouTube: https://www.youtube.com/andrewdeitschAndrew’s Other Podcast: https://www.andrewdeitsch.com/podcast

Duration:01:13:46

BAD Marketing Podcast with Eddie Maalouf | Listen to Podcasts On Demand Free | TuneIn (2024)

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